You just got an email with the subject line: Order confirmation for your recent purchase. Wait—did you actually buy anything? That subject line probably made your heart skip a beat...

If you've spent any time on social media looking for marketing help, you've undoubtedly encountered self-proclaimed marketing "gurus" promising extraordinary results with minimal e...

You don't have to scroll to find the answer. It's funnels. I know, you're putting in the work, creating amazing content, and trying to get your name out there. But here's the thing...

And suddenly deadlines are missed, projects are delayed, and you're left beating yourself up over it...sound familiar? If it doesn't, truly 👏🏼 celebrate how organized and self-aw...

Let's be real—getting more people to your website isn't what's keeping you up at night. There are bigger concerns in life than your monthly Google Analytics report. But since you'v...

With the majority of internet users accessing content on their phones, mobile design needs to be your priority with your website. Taking a mobile-first approach to web design ensur...

No one’s talking about this and for good reason, too: It’s boring It’s confusing It’s intimidating It *feels* unnecessary What is this thing??? Website legal documents. For majorit...

Do you remember when "going viral" meant getting 10,000 views on your content?  Just a few years ago, that was the benchmark for success. But oh, how times have changed!  Nowadays,...

Look, I’m not trying to sell you anything in this blog, but I am trying to convince you to utilize email marketing much more than you are. Even if you have a list of two people (yo...

You're not a pro at website building, but you need a website. Make sure to avoid these 4 common mistakes (and how to fix them) when you create or update your website. 1. The Art of...

We all have that one friend who is super focused. They always know what they need to get done and they never seem to procrastinate. Meanwhile, you're over here trying to figure out...

So you've heard that the holy grail of marketing is creating content that goes viral, haven't you? Guess what? It's not all sunshine and rainbows. Virality isn’t a solution to a lo...

Do you feel the chaos of creativity? It’s a challenge I’ve seen everyone from artists to entrepreneurs experience, absolutely brimming with ideas but losing track of them because t...

Imagine this: You're looking for a new platform to use for your digital marketing (think: website, social media, funnels, graphic design) when you spot a one-time payment deal for ...

Have you ever read an article or hear someone talk about something and think to yourself "I know they speak the same language as me but what are they saying!?". It can't be just me...

When Instagram was on the rise for social media marketing they changed how websites could function because of one thing: they only allowed one link in your bio.  Want to share your...

Something that has been keeping my attention lately is the rise of the “creator”. You've probably stumbled across the terms 'influencer' and 'creator.' They're often used interchan...

When it comes to selling, I don’t need to tell you many factors that can improve or hurt your sales. But there’s one that even large businesses get really wrong. The customer journ...

Making resolutions, setting goals, KPIs, campaign metrics. Who doesn't love these things?? Ah yes, most people. All this goal-setting has a place, but it also almost always FAILS! ...

Marketing often seems like a club with open membership; on the surface, anyone can give it a go. The digital age has empowered countless individuals with access to tools and platfo...